Programme - UX Lx: User Experience Lisbon

	AUDITORIUM I
08:00	Registration Reception Area
09:00	Welcome Bruno Figueiredo
09:10	Louis Rosenfeld: On Not Declaring Victory: Going Beyond User Research
09:50	Christian Crumlish: Playful Design
10:30	Coffee Break Foyer
11:00	Nick Finck: The Cross-Channel Experience
11:40	Stephen Anderson: Critical Thinking Skills for UX Designers
12:20	Kristina Halvorson: Content/Communication
13:00	Lunch Venue's Restaurant
14:30	Surprise Slot
14:50	Josh Clark: Cage Match: Mobile Web vs. Native App
15:30	Christopher Fahey: Squandering the Cognitive Surplus
16:10	Coffee Break Foyer
16:40	Dario Buzzini: The Manual of Detection
17:20	Don Norman: Living with Complexity
18:10	Closing Bruno Figueiredo

UX Book Fair

Located in the Main Hall, the UX Book Fair will showcase books from all the main publishers in the field.

Sponsors Expo

Also located in the Main Hall, some of our Sponsors will showcase their products in their stands.

Dinners

Every day you will be able to join us for dinner and get to know our speakers and other attendees. Or you can choose to join other impromptu groups into one of the several bars restaurants nearby that overlook the beautiful river Tagus.

Pre-Conference Get Together

Kicking off the event we'll have a Get Together with a fantastic Wine Tasting featuring yummy Portuguese wines, starting on May 10 at 18:00 in Vini Portugal (Sala Oval - Terreiro do Paço).

Party

Closing down the event on May 13 and starting at 22:00 we'll have our closing Party.

	AUDITORIUM II	AUDITORIUM III	ROOM 1	ROOM 2
08:00	Registration Reception Area
09:00 Coffe Break 10:30-11:00	Prototyping Todd Zaki Warfel	Storytelling for User Experience Whitney Quesenbery	Web Anatomy: Usable Design with Frameworks Robert Hoekman, Jr	Building a Practice as a UX Team of One Leah Buley
12:30	Lunch Venue's Restaurant
14:00	Skeuomorphs: The Good, the Bad, and the Silly Andrew Watterson	Wireframes are Dead: Experiments and Experience from the UX/Agile Divide Mark Plant	From Idea to I agree: Thoughts on Communicating UX Andrew Travers	Picking your Neurosurgeon's Brain Susan Dybbs
14:30	Serendipity: Beyond Recommendation Pedro Fernandes	Stimulating Visual Thinking Claudia Ehmke	Agile Development + Interaction Design = True Klara Vatn	Crafting the Ultimate Experience: UX + CX + CRM Stuart Cruickshank
15:00 Coffe Break 16:30-17:00	Guerilla Research Methods Russ Unger	Designing for Touch Josh Clark	Designing by Doing: Bringing Agile Thinking to UX Practice Anders Ramsay	Effective Design Documentation without a Fuss Dan Brown
18:30 Sponsored Slots	The Judge Workplace: A Design Thinking Case StudyJudges are the cornerstone of the Justice system in any country but little has been done for them to bring in helpful technology. In a short talk I will explain how our field research was conducted as well as how we converted the research into ideas, and ideas into a wireframe, and finally how the whole concept of the Judge workplace was presented to the Judges and ultimately to the Minister of Justice himself. The results of applying design thinking methods to such a complex environment as the Justice System were quite surprising! Pedro Janeiro (Novabase)	Windows Phone: Personal, Relevant and Connected Mobile DesignWindows Phone 7 brings a fresh approach to user interface design for smartphones. In this session we'll discuss the principles behind "Metro", the codename for the Windows Phone design system, and how this system creates a differentiated brand and user experience. Kat Holmes (Microsoft)	Talking UX Books with Louis RosenfeldJoin Rosenfeld Media publisher Lou Rosenfeld (author of Information Architecture for the World Wide Web and Search Analytics for your Site) for an informal discussion of UX-related books. Any and all UX book-related topics will be fair game for discussion, including: What are your favorite (and least favorite) books? And why? What UX topics do you want to see addressed by future books? How can books themselves be designed to offer a better user experience? Do books still have relevance for UX practitioners? Are there better alternatives? Bring along questions, ideas, and books for show-and-tell. To thank you for participating, Rosenfeld Media will raffle off some copies of our books and share a very deep, temporary discount code with participants. Louis Rosenfeld (Rosenfeld Media)	Birds of a feather Join up in this room and talk about whatever excites you the most about all things UX

	AUDITORIUM II	AUDITORIUM III	ROOM 1	ROOM 2
08:00	Registration Reception Area
09:00 Coffe Break 10:30-11:00	Strategic User Experience: Beyond the Interface Leisa Reichelt	Seductive Interactions Stephen Anderson	Site Search Analytics Louis Rosenfeld	Know Thy User: Persona-Centered Design Steve Mulder
12:30	Lunch Venue's Restaurant
14:00	Revolutionizing the TV Industry through UX Design Daria Loi	More Elements of UX: A Tour of Non-Design Deliverables Peter Boersma	UX: The Bill Hicks Way Ian Fenn	Magic, Hurt feelings and Forgiveness Oli Shaw
14:30	Sell Yourself Better Jason Mesut	Usability Testing with Mobile Devices: A Crash Course Belén & Bernard	The Childish Wash & The Happy Website: The Power of Product Personality Jeroen van Geel	Designing for an Interconnected World Ji-Hye Park
15:00 Coffe Break 16:30-17:00	Designing Social Interfaces Christian Crumlish	Content Strategy and User Experience Kristina Halvorson	See What I Mean: Communicating Ideas with Comics Kevin Cheng	Usability Testing Boot Camp: How to Plan and Moderate a Usability Test David Travis
18:30 Sponsored Slots	Top 10 Things We Can't Tell You About A/B TestingYou might think you know what A/B testing is all about, but you don't know how to do it like world-leading online hotel reservation website, Booking.com. And after this presentation, you still won't. But you might just learn a thing or two about the best way to improve your website. Jonas Alves (Booking.com)	Touch the future, and get 100ms ahead of the crowd…Within the last two years the growth of the smart phone and tablet market has extensively proliferated. We will present two studies where we combined classical usability measurements e.g. thinking aloud, with direct action related measurement like eye tracking. Michael Schiessl (Tobii)	Wireframing in full stereo! Why interactivity is a winnerInteractivity is on the go offering so many advantages, so why would you still stick to old-fashioned techniques and clumsy tools when you are about the concept THE next website. This session will bring you the advantages of functional wireframing using the latest version of HotGloo. Wolf Becvar (HotGloo)	Birds of a feather Join up in this room and talk about whatever excites you the most about all things UX

Overview

Day 1 MAY 11

Day 2 MAY 12

Day 3 MAY 13

Side Activities

UX Book Fair

Sponsors Expo

Dinners

Pre-Conference Get Together

Party

Our Sponsors and Supporters